Geo targeting, or country based redirects, allow you to direct your clicks or qr code scans to their correction destination url. Using the option allows you to create a personalosed experience and making sure that you visitors hit the right page.
Geo targeting sends each visitor to the right destination based on where they are. It helps when you have different sites for different markets. Someone in the US can go to your .com page. Someone in the UK can go to your .co.uk page. It happens on its own after they click or scan. I find it feels smooth because the user never has to think about it.
Add a geo targeting redirect is simple and easy to do. Once creating a short link or qr code, toggle the option "country based redirects", then you will see a new option add titled "country links", simply choose from the country from the dropdown and enter the target url.
You create one short link and set the rules for each country or region. When someone clicks or scans, the system checks their location and sends them to the page you choose. This keeps people on the right site without manual steps. It also avoids the common issue of customers landing on the wrong market.
Many brands run sites for different countries. Some use different languages. Others have prices that change by region. Geo targeting keeps those audiences separate and tidy. People land on the right store straight away, which reduces confusion and cuts drop-off. It also means you can run global campaigns without creating dozens of links.
People reach the page that matches their location. This feels natural because it cuts extra steps. No more switching currency or language. No need to search for the right version. It keeps things simple for your users. That tends to help conversion, especially on mobile where attention is short.
You can set the rules country by country or region by region. You can also add a fallback link for anyone outside your set list. This keeps you in control and makes sure every user goes somewhere useful. You can create these rules and as many as you like by clicking on “country redirect” when creating the short link or qr code.
Geo targeting applies to clicks and scans. If someone scans your QR code in Spain, they can go to your ES store. If someone scans in France, they go to your FR store. You can use the same QR code in all countries, which simplifies print and packaging.
Set up one short link, add your rules, and save it. After that, people land on the right site every time they click or scan. It feels simple once you try it.
